Thursday, February 14, 2008

Free watershed outreach workshop!!

Public Outreach 101 for Watershed Groups

Saturday, March 8, 1:30 pm – 4:00 pm
Takoma Park Middle School
(Cafeteria #180)

Stuck with e-mail lists of interested parties, and core activists? Despite great intentions and enthusiasm, even the best watershed groups are plagued with lack of time and strategies to keep the ball rolling with active participation on watershed protection actions. To be effective at the never-ending work of protecting local water quality, it takes awareness, education and behavior change among a broad range of citizens.

This workshop will help you develop a strategic approach to public outreach on watershed topics including identifying target audiences, crafting messages, figuring out appropriate formats and distribution techniques. Learn how to think like a social marketer and use marketing techniques for messages and themes relevant to Montgomery County. Plan for initial projects that get support and recognition, and learn how to build up momentum step–by–step.
The workshop will be conducted by the Department of Environmental Protection’s Public Outreach Manager and will offer a mixture of presentations, small work group exercises, and discussion.

All Potomac and Anacostia watershed groups are invited and encouraged to attend!
Pre-registration is encouraged because space and materials are limited. Please register by February 29, 2008. (Registration form is attached)

Registration Form
Public Outreach 101 for Watershed Groups
Saturday, March 8, 1:30 pm – 4:00 pm

Takoma Park Middle School
7611 Piney Branch Rd
Silver Spring, MD 20910
Name: ____________________________________________________
Home Watershed:__________________________________________
Phone: ____________________________

Please fill out this registration form and send it to:
Ansu John
Department of Environmental Protection
255 Rockville Pike, #120,
Rockville, MD
Fax: 240-777-7773
Or, e-mail the information:
To: and

1 comment:

FoSC Outreach Chair said...

Thanks for spreading the word!

We really hope a lot of our fellow citizen activists will come out to the workshop.